How Sam Adams Helped Start The US’ Craft Beer Craze

Samuel Adams was one of the first craft beer brands in the United States when it was launched in 1984. The number of craft brewers have grown near 500% compared to that 20 years ago. Around 6,266 craft breweries were in operation in 2017.

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How Sam Adams Helped Start The US’ Craft Beer Craze

Inside The Sam Adams Brewery With Founder Jim Koch

We got a behind the scenes tour of the Samuel Adams brewery in Boston’s Jamaica Plain neighborhood. Leading our tour was none other than Jim Koch, the billionaire founder of the Boston Beer Company, which makes Samuel Adams Boston Lager.

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Business Insider is the fastest growing business news site in the US. Our mission: to tell you all you need to know about the big world around you. The BI Video team focuses on technology, strategy and science with an emphasis on unique storytelling and data that appeals to the next generation of leaders – the digital generation.