Rihanna fans queue to see singer’s new Fenty collection

Hundreds of Rihanna fans queue to catch a glimpse of the singer’s eponymous “Fenty” collection, her first for French luxury powerhouse LVMH. The Barbados-born superstar is the first black woman to head up a fashion house for the Paris-based firm, which owns Dior, Louis Vuitton, Fendi and Givenchy among others.

Meet The Stylist Who Made Over The NBA

Rachel Johnson is the stylist who took LeBron James from NBA all-star to fashion superstar. James and Johnson’s influence spread throughout the NBA and bled into other sports. Johnson’s work with athletes has helped add diversity and inclusivity to the fashion industry.

Following is a transcript of the video: 

Rachel Johnson: My name is Rachel Johnson. I am a celebrity wardrobe stylist and the CEO and president of the Thomas Faison Agency.

Narrator: Throughout her career, Rachel Johnson has turned all-star athletes into fashion superstars. She’s styled household names like LeBron James, Victor Cruz, Cam Newton, and Amar’e Stoudemire, and she’s widely credited with making over the NBA.

Cam Newton: Watching basketball games, you get a different idea when you start seeing just as many cameras covering the postgame as the walk-up as vice versa for any other sport, too.

Narrator: But before she connected the fashion world with the sports world, Johnson pursued a degree in education.

Johnson: I was two years into getting my degree to teach high school English when I met a gentleman named Groovy Lou who worked for P. Diddy, and he told me that there were black women who were responsible for creating images for celebrities. So, as soon as Groovy told me that this could be a viable career path for me, I knew that that’s what I wanted to do.

Narrator: After college, she worked for Essence Magazine then moved into styling musicians and eventually met Jalen Rose.

Johnson: So Jalen was my first entry into the athlete world, and it was a beautiful way to enter the business because I was able to understand the mentality of an athlete. So the very next athlete I started working with was LeBron James, and I met him through Jay-Z, and working with LeBron is what really helped to completely change the way that the NBA dresses.

I knew that in order for LeBron to be respected from a style standpoint, that he needed to be wearing recognizable, historic brands. Coming from a fashion standpoint where they just didn’t understand men of this stature, they didn’t understand necessarily the athletic world, I had to bring these two worlds together in a way that both of them could understand each other’s language. So my goal was to bring him to these fashion houses and have looks created for him so that when he had press opportunities and opportunities to be in front of the camera, he was wearing what any other well-dressed actor would be wearing.

Narrator: James became a global superstar. His exposure and Johnson’s influence eventually permeated throughout the rest of the NBA, but Johnson’s work didn’t stop there.

Johnson: I had been going to Europe. I had been going to Paris and Milan to attend fashion shows, and when I was there, I realized there was a huge gap. There was a huge opportunity there for my clients, for athletes, for black men in particular to attend these shows because there was absolutely no diversity present at all. Victor was my first client who was brave enough to attack the European market.

Narrator: And Johnson and Cruz succeeded. Cruz became the face of Givenchy’s fall and winter 2015 campaign.

Johnson: On a day-to-day basis, my goals are to help build relationships with my clients and fashion brands, and once I figure out where it is that they want to be placed and how they want to be perceived by the public, that gives me the insight that I need to understand what brands I should connect them with, which events they should be attending, and then obviously what they’re wearing.

Victor Cruz: I call her my fairy fashion godmother because whenever I have a question or a debate about what I want to wear, how I want to wear it, I’ll ask her.

Narrator: Her work continues to break down barriers and spread throughout popular culture.

Newton: For so long, the football player stigma has been this big, strong, masculine guy who may not have any style. All he just wants to do is just hit somebody, but now it’s just a different demographic of how people approach athleticism in different ways.

Johnson: So these last 10 years of focusing on athletes and really bringing the two worlds of fashion and athletes together has been to heighten the awareness of fashion designers and brands, to help them be more inclusive and create sizes that are available for everyone.

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Meet The Stylist Who Made Over The NBA

Ezra Miller shows off Killing Curse ‘tattoo’

(14 Nov 2018) Wearing Givenchy couture, Ezra Miller, who plays Credence Barebone in the “Fantastic Beasts” franchise, talks about his outfit choice for “The Crimes of Grindelwald” London premiere and shows off his “tattoos” which spell out the Killing Curse. (Nov. 14)

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Meghan Markle’s wedding outfit goes on display

The Duchess of Sussex wedding gown and veil are on display at Windsor Castle, where visitors will be able to see up close the Givenchy silk-cady dress, and the five-metre-long veil embroidered with the flora of the 53 countries of the Commonwealth. Also on show is a version of the frock coat uniform worn by Prince Harry, as well as the bridesmaid and pageboy outfits worn by Princess Charlotte and Prince George. The exhibition also features recordings of the Duke and Duchess discussing their plans for the wedding, including the choice of outfits, music and flowers.

How Mr Bags Became The Biggest Thing In China’s Luxury Industry (HBO)

Chinese consumers buy a full third of all luxury goods sold across the globe. But they’re getting sick of celebrity endorsements.

That’s where Mr Bags comes in.

Mr Bags, whose real name is Tao Liang, started out as a college student studying finance. But his real passion was women’s handbags, and so he started up a blog about it.

The content was simple: reviews of women’s handbags, advice on new trends — stuff you’d normally see in a fashion magazine. But Mr Bags struck a nerve among young Chinese who were getting bored with pushy editorials and cheesy advertising, and 4 years and 4 million followers later, he’s gone from a tiny blog to being the singular most influential voice in the Chinese handbags industry.

And he’s not just writing about bags nowadays — he’s making them. Prestigious design houses like Givenchy and Tod’s have signed him up to design limited-run bags for them.

To see how one 26 year old has flipped the Chinese luxury market on its head, watch the video above.

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