WarnerMedia Exec On The Future Of Marketing

WarnerMedia marketing executive Molly Battin explains how the company has shifted its strategy to keep up with changes in technology and audience behavior.

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WarnerMedia Exec On The Future Of Marketing

General Mills Chief Brand Officer On What A Marketers Job Really Is

Brad Hiranaga says the best marketers understand the fundamentals of the business but also think creatively about how products can solve problems.

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#Marketing #Cannes #BusinessInsider

Business Insider tells you all you need to know about business, finance, tech, retail, and more.

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Subscribe: https://www.youtube.com/user/businessinsider
BI on Facebook: https://read.bi/2xOcEcj
BI on Instagram: https://read.bi/2Q2D29T
BI on Twitter: https://read.bi/2xCnzGF
BI on Amazon Prime: http://read.bi/PrimeVideo

General Mills Chief Brand Officer On What A Marketers Job Really Is